About Us


Does the price of the average wake sports boat have you feeling like you're in the middle of a bad dream?

We're here to wake you from it.


Shopping for a serious wake sports boat today can be frustrating — especially when you look at the price tag. Our new Heyday models are here to bring you relief from all that, all while delivering a purpose-built boat with everything you need, and nothing you don't.

The WT-1 and WT-2 are a pair of the most performance-minded, value-oriented wake sports boats you'll find anywhere. And now that you've found them, it's time to rip it!










From The Team That Started it All

The Heyday design was created by much of the same team that virtually invented the wake sports category almost two decades ago – including top wake hull engineer "Cotton" Welshan, a 30-year veteran of the watersports industry. Together, they recognized the flaws in what many of today's wake sports boats have become. Then they started over — using a clean slate — and reimagined what a wake sports boat could, and should, be.